Wednesday, June 15, 2011

Service with a Smile & More...what your florist can do for you


A century ago, flowers were grown in one's own yard and enjoyed modestly outside of major occasions like weddings or funerals, which were served by family owned floral businesses. Today it is common to find flowers almost everywhere; your local flower shop, your neighbors yard, the grocery store, farmers market, the street corner, and even places like gas stations and Wal-mart. With so many options, and flowers becoming a commodity, why continue to choose your local professional florist?

Beyond the intrinsic value of supporting local companies who hire from, buy in and support your community, a professional offers services well beyond basic blooms. They can provide:

1) information on fresh flower and plant availability and suggestions for alternates when your favorite is out of season.

2) guidance on trends in floral, fashion, weddings, and gifts

3) best designs for your occasion and complimentary gifts

4) same day delivery...outside of pizza, this is hard to come by!

5) non-traditional gifts like fruit baskets, candy, pies, and more. Most with notice will custom design the perfect gift basket for your recipient

6) information on plant care, fresh flower care

7) re-potting of older plants

8) special ordering of exotic items

9) custom design for the home

10) ideas/options from the opulent to budget friendly for your wedding and other events

11) peace of mind...your gift, expertly prepared, handled by people you get to know, and delivered on time.

12) classes! Many florists offer design classes, which can be fun and informative, and a great way to learn more about flowers and to spend time with friends.

13) restaurant/photographer/bar/ movie/ baker/ etc suggestions....your local professional works with many other vendors and local businesses and can guide you in finding some local gems.

14) rental containers.

15) follow up service. Where else can you buy a gift, have it custom made, delivered, re-delivered if needed, and comes with a guarantee?

16) candles, ribbons, gems, speciality vases, and more

17) genuine concern...you are not a number with your flower shop. Like a barber, bartender or barista; they are there for all of life's high and low points...when babies are born, at birthdays, serious illnesses, proposals, weddings, thank yous, funerals and just making folks smile.

18) flower lore (where did the bridal bouquet come from, what are the special qualities of marigolds, etc)

19) full value. Ordering from unknown sites or call centers often comes with hidden fees.

20) quality product. Your florist knows where their blooms came from, handles them with proper care, and the attention and service often lacking in other transactions.

When offered with a choice, please consider flowers, and the local professionals whose passion for the product offers so much more than the price tag suggests. We hope to see you soon!

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