The Locker's team was sitting around brainstorming on ways to make Valentine's Day a more convenient holiday and we came up with one idea that we thought could really help...a drive-thru! Starbucks did it, why can't we? Especially in the middle of February in Wisconsin. No need to search for a parking spot, turn off the heat in your car, wait in line for a dozen roses in a crowded shop, and figure out how to carefully seatbelt a large vase in securely without crushing any of those longstem roses. You should be able to buy the perfect, romantic gift on the go!
So, we are going to give it a try. Just one location this year, starting small to see if we are really giving the people what they want. WI State Fair grounds seemed like the perfect site. Right off I-94; easy on, easy off!
Then, we went one step further. We know that every girl wants flowers, but doesn't she want chocolates too? So we partnered with Ultimate Confections (might as well get the best with the best ;) so now we can provide more than just the perfect bunch a blooms, but chocolate-covered strawberries too!
Hah, at this rate, you will never need to get out of your car to run errands again!
And so it came to be, www.drivethruvalentine.com .
Friday, January 22, 2010
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